Imagine this: You are standing in the midst of the holiday lights, searching for the perfect gift to express the essence of your loved one. What if you found the answer right in front of you, not hidden away in a shop? Fragrance is more than just a gift. It’s a journey and a memory that are waiting to be created. How do you choose the right scent? Expert tips to help you decode the art and science of fragrance gifting.
What Makes a Scent Sign?
Why is fragrance a personal decision? Sonia Constant, senior perfumer at Givaudan says it best: “Fragrance is more than a scent. It’s a shared experience with the person who receives it.” How do you choose a scent that will resonate? Start by figuring out their favorite scents, their vibes and the occasions when they will wear it.
The Science of Scent
Fragrance is not just about pleasing your nose, it’s also about pleasing your soul. Kristi Moe of Zodica Perfumery says that perfume is often reserved for special events. It’s an expression of “I care about you and I understand you.” With the right choice, you can give them a scent they will cherish and associate with happy moments.
Bee Shapiro is the founder of Ellis Brooklyn and she turns fragrance gifting in to an experience. “I love the thought of giving a loved one a fragrance with a little invitation to a girls’ evening out or date night,” she says. It’s all about creating a memory and a shared experience with scent.
A fragrance gift is the universal language of love and gratitude in a world that values personal touch. Ben Krigler suggests that it’s a gift which transcends size, fit and comfort, a pleasure for everyone that takes them to another world.
When choosing the perfect scent, don’t forget that it’s more than just the scent. It’s also about the emotion the fragrance evokes. A great scent is a mood-setter, a confidence booster and a storyteller that unfolds at every spritz.
As you navigate through the holiday season, keep in mind that the perfect gift is more than just a bottle. It’s a promise to share memories, a whispering of understanding, and an aroma that says “You are remembered, and cherished.”
“By choosing a fragrance to give as a present, you are giving a part of yourself. A scent that will be forever associated with the moment when you gave it and the joy you brought.”